Gen Hydro was promoting their new General Organics line, which is organic and vegan and works in soil, coco, and hydro.  They also had their traditional nutrient lines and supplements on hand to talk about.

The whole crew was really involved with customers and anyone that just wanted to hang out and talk about gardening.

The booth was really chill and was covered in the new art from the General Organics line.  GH reminds you, “Don’t just be seaweed, garden with seaweed“.

Here you see some more GH murals and the awesome annual Reggae Rising t-shirt, or lack thereof.

There were plenty of samples given out to customers on Sunday.  GH recommends Azamax for pests in your garden.

The music was off the hook.  Here is Lutan Fyah.  There were other world-renowned bands like Capleton, the Original Wailers, and Luciano.

This year’s Reggae Rising was amazing.  Be sure to get your tickets next year and stop by the Gen Hydro booth.  If you want to see more pics of Reggae Rising, be sure to check out the General Hydroponics Flickr stream.

Summertime and the Livin’s Easy. In August the GH crew headed into the heart of NorCal for the world’s largest reggae festival and I tagged along and captured the whole experience. Reggae Rising is an amazing weekend, and General Hydroponics has generously sponsored the event for 4 years now. We put up a huge booth in the concert bowl, and hold it down with friends and family.

The booth looks like some kind of paradise in the dead center of 20,000 reggae fans. It is a major chill out spot, with cushy couches and the best water misters. They really keep the heat from getting to you. The booth has a perfect view of the stage, and the music from the performers fills up the whole space.

This year our reps and consultants Jessica, Luc, Adam and Ivan met with hundreds and hundreds of customers. So many people learned about products and got samples. We gave away tons of loot, including free FloraNova, Floralicous, and FloraBlend. Meeting people and hearing all the positive feedback from our customers is totally fun, and helps us know what your garden’s needs are. It is such a good way to get to know people year after year.

And everyone who comes by the booth wants to score the famous reggae t-shirt that GH releases each year. The shirts are limited editons, and they feature the Lion of Judah. All the proceeds went to a really cutting edge charity that promotes myco-remediation of toxic lands.

Reggae Rising is just one of the festivals we sponsor. I’ll continue the summer festy wrapup next week with stories from Earthdance.